Hey Mom!   Your Member's Mark^® Infant Formula is now Simply Right™. It’s the same high quality, nutritionally balanced formula for your little one, just with a terrific new label.

Simply Right™ Baby Care infant formulas adhere to nutritional and manufacturing standards mandated by the FDA, just like the leading brands do. Also, Simply Right™ Baby Care infant formulas must meet all the nutritional levels recommended by the American Academy of Pediatrics, but cost about half the price of comparable national brands.